The "G. Leon Breitling" firm was founded in
In 1915 Breitling developed their first wristwatch chronograph and went on to make several significant developments in this area. In 1923 they were the first watch manufacturer to introduce an independent push piece for the chronograph, enabling the start and return-to-zero function (previously performed by the winding-crown). Then in 1934 Breitling added a second push piece to the chronograph enabling either cumulative or incremental time recording. These developments made the Breitling watch a favourite amongst pilots.
In 1936 Breitling was chosen to supply the Royal Air Force with time keeping equipment. In the 40’s Breitling became the US Air Force official pilots watch whilst also supplying the American armed forces. By the 50’s Breitling had cemented their position in the aviation industry and was supplying cockpit clocks for most of the international airlines.
Over the years, Breitling launched a number of classic watches. 1942 saw the launch of the Chronomat, the first chronograph to be fitted with a circular slide rule. In 1952, the Navitimer was launched, a wrist watch equipped with a so called “navigation computer” that allowed pilots to calculate flight plans. This watch became an instant favourite amongst pilots. In 1962, the Cosmonaute was released providing a 24 hour chronograph. This watch was worn by Scott Carpenter when he flew
1979 saw the end of an era for Breitling, with the death of Will Breitling. The company was subsequently bought by Ernest Schneider launching a new era for Breitling. Schneider introduced watch lines for other professions such as yachting and diving, whilst continuing to focus on building high quality, high precision watches for the aviation industry. A number of now classic watches were introduced under Schneider’s leadership such as the new Chronomat (1984), the Aerospace (1985), the Emergency (1995) and the B-1 (1998).
Today, Breitling continues its involvement in aviation and all the adventures that it entails. The "Breitling World Cup of Aerobatics" was introduced in 1993 and is recognized by the Federation Aeronatique Internationale as having the same status as a world championship. Breitling also had enormous success with the Breitling Orbiter 3, the first balloon to fly around the world. In the year 2000, Breitling inaugurated its new headquarters in Grenchen.
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